LZ direkt Whitepaper: Euro 2024 at the POS

Euro 2024 at the POS

The European Football Championship 2024 is approaching and with it an important sales lever for retailers. The whitepaper European Football Championship at the POS explains how supermarkets can use innovative strategies, creative promotions and services at the POS to harness the enthusiasm of fans and increase sales with suitable products with little effort.

The most important dates at glance:

LZ direkt Whitepaper

European Football Cup at the POS


Das sind einige der Top-Themen:

  • Creative product placements
  • Interactive promotions and shopping experiences
  • Promotions & Events
  • Cooperations with brands
  • Product tips that attract (not only) soccer fans

Do you have questions or need further information?

Do not hesitate to contact me. I will be happy to advise you!

Your media consultant:

Barbara Cannawurf
Senior Sales Managerin Digital
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