LEBENSMITTEL ZEITUNG: YBF Now

YBF Now - the digital format of the Young Business Factory: The interactive livestream of the Lebensmittel Zeitung and digital event for the next generation of managers from the food retail and FMCG industries.

Overview of previous YBF Now topics and speakers

Automated tiny stores and online food
/ Thomas Gutberlet, Managing Director, tegut

Corona - Shit or opportunity? Purchasing, work, innovation
/ Stephan Grünewald, Market Researcher, Rheingold Institute

Chance Großfläche - Goods, Values, Change
/ Ralph Zill, Managing Director, Kaufland

Market Management in Challenging Times - People, Brands, Motivation
/ Karsten Pabst, Managing Director, Hieber's Frische Center KG
/ Dieter Hieber, Managing Director, Hieber's Frische Center KG

Digitalization of Retail - Customer Loyalty through Data Driven Marketing
/ Sigrun Löffelholz, Head of Marketing, Globus SB-Warenhaus
/ Florian Wolfframm, Member of the Executive Board, Payback

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