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LZ Themenplan

LZ Medien Topics & Deadlines



These are all our themes for 2021/2022.

You can find the current price list here.
Also take a look at the overview of our advertising formats.
Please note our information on data delivery.

By clicking on the PDF symbol at the top right, you can download the plan as a PDF at any time.

 

ET = PD = Publication date
AS = CD = Closing date

11

Cosmetics & Body Care

Sanitary Products

Oral Care

Detergents & Cleaning Products

Cheese (counter)

Meats & Meat Products (counter)

Beer

Sparkling Wines

01.11.2021
08.10.2021

Special: Drugstore Products II

Special: Counters

44

Goldener Zuckerhut Issue

05.11.2021
26.10.2021
05.11.2021
17.09.2021

Issue with LZ Copytest LänderReport

Goldener Zuckerhut, Berlin, November, 4-5

Issue with LZ Copytest LänderReport

Goldener Zuckerhut, Berlin, November, 4-5

45

12.11.2021
02.11.2021

Deutscher Fleisch Kongress, Mainz, November, 11-12

EHI Technologie Tage, Bonn, November, 9-10

Deutscher Fleisch Kongress, Mainz, November, 11-12

EHI Technologie Tage, Bonn, November, 9-10

46

19.11.2021
09.11.2021
19.11.2021
08.10.2021

Issue with LZ Copytest LänderReport

Issue with LZ Copytest LänderReport

47

Bread & Baked Goods II

26.11.2021
16.11.2021

RegionalReport Spain & Portugal

26.11.2021
15.10.2021

12

Breakfast

Bread & Baked Goods

Check-Out Zone

Impulse Purchase

Confectionery, Chips & Snacks

Pet Food

01.12.2021
09.11.2021

Special: Super-Bowl

48

Drugstore Products II (Cosmetics, Body Care, Sanitary Products, Baby Food & Baby Products, etc.)

03.12.2021
23.11.2021
03.12.2021
12.11.2021

LZ Strategietag New Food, Düsseldorf, December 1-2 (Hybrid-Event)

LZ Strategietag New Food, Düsseldorf, December 1-2 (Hybrid-Event)

49

10.12.2021
30.11.2021

Focus: Trade Shows 2022

10.12.2021
09.11.2021

PLMA, Amsterdam, December, 14-15

PLMA, Amsterdam, December, 14-15

50

17.12.2021
07.12.2021

51

24.12.2021
14.12.2021

52

30.12.2021
20.12.2021

01

Frozen Food

Convenience

To go

Vegan & Vegetarian Products

Confectionery

03.01.2022
08.12.2021

Special: Süßer Stern

03.01.2022
08.12.2021

1

07.01.2022
21.12.2021

2

14.01.2022
04.01.2022

Feature Topic: International Green Week

14.01.2022
26.11.2021

3

Fresh & Plant-Based (Vegan & Vegetarian)

Pre-Run to Fruit Logistica)

21.01.2022
03.01.2022

Feature Topics: Nonfood

21.01.2022
21.12.2022

Marca | Bologna Jan 19–20

Grüne Woche (Green Week) | Berlin Jan 21–30

Marca | Bologna Jan 19–20

Grüne Woche (Green Week) | Berlin Jan 21–30

4

Confectionery I (Pre-Run to ISM)

28.01.2022
18.01.2022

Christmasworld | Frankfurt Jan 28–Feb 1

Floradecora | Frankfurt Jan 28–Feb 1

Paperworld | Frankfurt Jan 29–Feb 1

Creativeworld | Frankfurt Jan 29–Feb 1

Christmasworld | Frankfurt Jan 28–Feb 1

Floradecora | Frankfurt Jan 28–Feb 1

Paperworld | Frankfurt Jan 29–Feb 1

Creativeworld | Frankfurt Jan 29–Feb 1

02

Sweets and Snacks (including ISM)

Fruit & Vegetables

Bio & Regional

Health & Fitness

01.02.2022
10.01.2022

5

Trade Fair Themes: Christmasworld | Paperworld | Creativeworld Trade Fair News | ISM Trade Fair News

04.02.2022
25.01.2022

ISM, Prosweets | Cologne Jan 30–Feb 2

Spielwarenmesse | Nuremberg Feb 2–6

ISM, Prosweets | Cologne Jan 30–Feb 2

Spielwarenmesse | Nuremberg Feb 2–6

6

Bio & Regional (Pre-Run to Biofach)

11.02.2022
01.02.2022

RegionalReport: Mecklenburg-Vorpommern

11.02.2022
17.12.2021

Feature Topic: Retail Technology | EuroCIS Preview

11.02.2022
21.01.2022

Trade Fair Themes: Spielwarenmesse Trade Fair News

11.02.2022
01.02.2022

Fruit Logistica | Berlin Feb 9–11

Ambiente | Frankfurt Feb 11–15

Fruit Logistica | Berlin Feb 9–11

Ambiente | Frankfurt Feb 11–15

7

Breakfast

18.02.2022
08.02.2022

Trade Fair Themes: EuroCIS Trade Fair News incl. Top Supplier Retail Award | Fruit Logistica Trade Fair News | Ambiente Trade Fair News

fish international | Bremen Feb 13–15

60th MMM-Kongress | Munich Feb 13–15

EuroCIS | Düsseldorf Feb 15–17

Biofach | Nuremberg Feb 15-18

Vivaness | Nuremberg Feb 15-18

fish international | Bremen Feb 13–15

60th MMM-Kongress | Munich Feb 13–15

EuroCIS | Düsseldorf Feb 15–17

Biofach | Nuremberg Feb 15-18

Vivaness | Nuremberg Feb 15-18

8

BBQ

25.02.2022
15.02.2022

Trade Fair Themes: Biofach Trade Fair News

DETROP Boutique | Thessaloniki Feb 26–28

DETROP Boutique | Thessaloniki Feb 26–28

03

Breakfast Products

Bread & Baked Goods

Hot Beverage

Detergents & Cleaning Products

Sparkling Wine & Spirits (ProWein)

01.03.2022
02.02.2022

Special: Easter 2022

Special: BBQ I

9

Snacks & Convenience (Food to go, Out of Home)

04.03.2022
22.02.2022

RegionalReport: RR US / Canada

04.03.2022
21.01.2022

Feature Topic: Logistics I | Logimat Preview

04.03.2022
11.02.2022

Beauty International | Düsseldorf Mar 4–6

Beauty International | Düsseldorf Mar 4–6

10

Wine, Spirits & Beer (incl. Sparkling Wine | Pre-Run to ProWein)

11.03.2022
01.03.2022

RegionalReport: Berlin-Brandenburg

11.03.2022
28.01.2022

Eisenwarenmesse | Cologne Mar 6–9

Logimat | Stuttgart Mar 8–10

LZ Strategietag Frische | Frankfurt March 2022

IAW Internationale Aktionswaren Messe | Cologne March 2022

Eisenwarenmesse | Cologne Mar 6–9

Logimat | Stuttgart Mar 8–10

LZ Strategietag Frische | Frankfurt March 2022

IAW Internationale Aktionswaren Messe | Cologne March 2022

11

Dairy Products, Alternatives & Cheese

18.03.2022
08.03.2022

Trade Fair Themes: LogiMAT Trade Fair News

Light + Building | Frankfurt Mar 13–18

M.A.D.E. | Paris Mar 15–16

Internorga | Hamburg Mar 18–22

Olio Capitale | Triest Mar 18–20

Light + Building | Frankfurt Mar 13–18

M.A.D.E. | Paris Mar 15–16

Internorga | Hamburg Mar 18–22

Olio Capitale | Triest Mar 18–20

12

Non-Alcoholic Beverages

25.03.2022
15.03.2022

Trade Fair Themes: Internorga Trade Fair News

Twenty2x | Hannover Mar 22–24

Twenty2x | Hannover Mar 22–24

13

Deli Products

01.04.2022
22.03.2022

Trade Fair Themes: ProWein Trade Fair News

ProWein | Düsseldorf Mar 27–29

Handelslogistik Kongress | Cologne Mar 29–30

ProWein | Düsseldorf Mar 27–29

Handelslogistik Kongress | Cologne Mar 29–30

04

Meats & Sausage

Fish

Deli Products & Dips

Chips & Snacks

Non-Alcoholic Beverages

Beer & Pre-Mixes

Energy Drinks

Ice Cream | Spices

01.04.2022
10.03.2022

Special: BBQ II | Grill Season incl. Accessories

14

Frozen Food & Ice Cream I

08.04.2022
29.03.2022

Alimentaria | Barcelona Apr 4–7

Gourmet Discovery Deutschland | Hamburg April 4–5

Deutscher Handelsimmobilien-Gipfel | Düsseldorf Apr 4–5

Alimentaria | Barcelona Apr 4–7

Gourmet Discovery Deutschland | Hamburg April 4–5

Deutscher Handelsimmobilien-Gipfel | Düsseldorf Apr 4–5

15

Meats & Meat Products (incl. Meat Alternatives)

14.04.2022
05.04.2022

Feature Topic: Packaging I | Anuga Food Tec Preview

14.04.2022
25.03.2022

VINITALY | Enolitech | SOL & AGRIFOOD | Verona Apr 10–13

Molkereikongress | Munich Apr 26-27 2022

VINITALY | Enolitech | SOL & AGRIFOOD | Verona Apr 10–13

Molkereikongress | Munich Apr 26-27 2022

16

Fish & Seafood (Run-Up Seafood Expo)

22.04.2022
12.04.2022

RegionalReport: Nordic Countries

22.04.2022
11.03.2022

17

Spices

Trade Fair Themes: Seafood Expo Global Trade Fair News

29.04.2022
19.04.2022

RegionalReport: Netherlands

29.04.2022
18.03.2022

Hannover Messe | Hannover Apr 25–29

Anuga FoodTec | Cologne Apr 26–29

Seafood Expo Global | Barcelona Apr 26–28

Hannover Messe | Hannover Apr 25–29

Anuga FoodTec | Cologne Apr 26–29

Seafood Expo Global | Barcelona Apr 26–28

05

Detergents & Cleaning Products

Cosmetics & Body Care

Sanitary Products

Oral Care

Pet Food

Dairy Products

Tobacco Products

02.05.2022
06.04.2022

Special: Drugstore Products I

18

06.05.2022
26.04.2022

RegionalReport: Switzerland

06.05.2022
25.03.2022

Special Topic: Sustainability

06.05.2022
14.04.2022

EHI Payment Kongress | Bonn May 3–4

EHI Payment Kongress | Bonn May 3–4

19

Health & Fitness (Incl. “free from,” OTC, protein and superfood products)

13.05.2022
03.05.2022

RegionalReport: Hamburg/Schleswig-Holstein

13.05.2022
01.04.2022

Feature Topic: Private Labels | PLMA Preview

13.05.2022
22.04.2022

IFFA | Frankfurt May 14–19

Gift Card & Loyalty Summit | Munich May 2022

Cibus | Parma May 2022

THAIFEX - Anuga Asia | Bangkok May 2022

LZ Strategietag Digitale Zukunft | May 2022

IFFA | Frankfurt May 14–19

Gift Card & Loyalty Summit | Munich May 2022

Cibus | Parma May 2022

THAIFEX - Anuga Asia | Bangkok May 2022

LZ Strategietag Digitale Zukunft | May 2022

20

20.05.2022
10.05.2022

21

Drugstore Products I (Detergents & Cleaning Products, Sanitary Products, Cosmetics, Body Care, Oral Care, etc.)

27.05.2022
17.05.2022

RegionalReport: North Rhine-Westphalia

27.05.2022
14.04.2022

LZ Nonfood Kongress | Frankfurt May/June 2022

LZ Nonfood Kongress | Frankfurt May/June 2022

06

Convenience

To Go

Vegetarian & Vegan Products

Meats & Sausage

Frozen Food

01.06.2022
09.05.2022

Trade Fair Themes: Supermarkt Stars - The Finalists 2022

22

Trade Fair Themes: PLMA Trade Fair News

03.06.2022
24.05.2022

Feature Topics: Payment transactions

03.06.2022
13.05.2022

PLMA | Amsterdam May 31–Jun 1

PLMA | Amsterdam May 31–Jun 1

23

Pasta, Rice & Sauces

10.06.2022
31.05.2022

24

17.06.2022
07.06.2022

25

Baby & Toddler Products (Special Foods/Care)

Trade Fair Themes: Spoga+Gafa Trade Fair News

24.06.2022
14.06.2022

RegionalReport: Lower Saxony

24.06.2022
13.05.2022

Spoga+Gafa | Cologne Jun 19–21

Spoga+Gafa | Cologne Jun 19–21

26

01.07.2022
20.06.2022

Special Topic: Top-Marke 2022

01.07.2022
07.06.2022

Supermarkt Stars | Frankfurt Jun 28–29

Supermarkt Stars | Frankfurt Jun 28–29

27

Bread & Baked Goods I

08.07.2022
28.06.2022

07

Sweet Spreads

Deli Products & Dips

Lactose-Free & Gluten-Free Products

11.07.2022
17.06.2022

Feature Topics: Supermarkt Stars - The Winners 2022

Special: Top-Marke 2022

28

15.07.2022
05.07.2022

RegionalReport: Asia

15.07.2022
03.06.2022

29

New Food (Vegan & Vegetarian)

22.07.2022
12.07.2022

30

29.07.2022
19.07.2022

RegionalReport: Ireland

29.07.2022
17.06.2022

08

Beer & Pre-Mixes

Bread & Baked Goods

Pet Food

Tobacco Products

Oktoberfest

Confectionery

Chips & Snacks

01.08.2022
08.07.2022

RegionalReport: Ireland

Special: Halloween

Special Store: Design (Gastronomy, Shopfitting, Lighting)

31

Pets

05.08.2022
26.07.2022

32

12.08.2022
02.08.2022

33

Snacks & Convenience

19.08.2022
09.08.2022

Feature Topic: Nonfood

19.08.2022
26.07.2022

34

Cheese

26.08.2022
16.08.2022

Gamescom | Cologne Aug 23–27

Gamescom | Cologne Aug 23–27

35

02.09.2022
23.08.2022

RegionalReport: Bavaria

02.09.2022
22.07.2022

IFA | Berlin Sep 2–6

IFA | Berlin Sep 2–6

09

Confectionery

Cheese

Wine & Sparkling Wines

Spirits

Energy Drinks

Sustainability

Newspapers & Magazines

Nonfood

Winter BBQ

01.09.2022
10.08.2022

Special: Christmas Season 2022 | Soccer World Cup 2022

36

Tobacco Products & E-Cigarettes

09.09.2022
30.08.2022

PACKAGING 360° | Frankfurt Sep 7–8

PACKAGING 360° | Frankfurt Sep 7–8

37

Meats, Sausage & Poultry (incl. Meat Alternatives)

16.09.2022
06.09.2022

RegionalReport: Italy

16.09.2022
05.08.2022

drinktec | Munich Sep 12–16

InterTabac | Dortmund Sep 15–17

DMEXCO | Cologne September 2022

drinktec | Munich Sep 12–16

InterTabac | Dortmund Sep 15–17

DMEXCO | Cologne September 2022

38

Frozen Food II

23.09.2022
13.09.2022

RegionalReport: Baden-Württemberg

23.09.2022
12.08.2022

Feature Topic: Packaging II | FachPack Preview

IAA Utility Vehicles | Hannover Sep 20–25

IAA Utility Vehicles | Hannover Sep 20–25

39

Dairy Products & Dairy Alternatives II

30.09.2022
20.09.2022

RegionalReport: Central Germany: Saxony, Saxony-Anhalt and Thuringia

30.09.2022
19.08.2022

Feature Topic: Retail Properties | Expo Real Preview

30.09.2022
09.09.2022

Fachpack | Nuremberg Sep 27–29

ECR Day | Frankfurt Sep 28–29

LZ Strategietag New Food | September/October 2022

Fachpack | Nuremberg Sep 27–29

ECR Day | Frankfurt Sep 28–29

LZ Strategietag New Food | September/October 2022

10

Meats & Sausage

Poultry

Dairy Products

Frozen Foods

Hot Beverages

Health & Fitness

04.10.2022
09.09.2022

Special: Your Career in Food Retail

04.10.2022
09.09.2022

Special: International Specialties

04.10.2022
09.09.2022

40

Spirits

Trade Fair Themes: FachPack Trade Fair News

07.10.2022
27.09.2022

RegionalReport: France

07.10.2022
26.08.2022

Expo Real | Munich Oct 4–6

Insights-X | Nuremberg Oct 10–8

Expo Real | Munich Oct 4–6

Insights-X | Nuremberg Oct 10–8

41

14.10.2022
04.10.2022

RegionalReport: Belgium

14.10.2022
02.09.2022

Feature Topic: Logistics II | Supply Chain Management

14.10.2022
23.09.2022

Trade Fair Themes: Expo Real Trade Fair News

14.10.2022
04.10.2022

Bar Convent | Berlin Oct 10–12

SIAL | Paris Oct 15–19

Bar Convent | Berlin Oct 10–12

SIAL | Paris Oct 15–19

42

Confectionery II

21.10.2022
11.10.2022

Deutscher Logistik-Kongress | Berlin Oct 19–21

Frankfurt Book Fair | Frankfurt Oct 19–23

Deutscher Logistik-Kongress | Berlin Oct 19–21

Frankfurt Book Fair | Frankfurt Oct 19–23

43

28.10.2022
18.10.2022

Special Topic: Food Trends 2022

28.10.2022
07.10.2022

Trade Fair Themes: Frankfurt Book Fair News

28.10.2022
18.10.2022

Cibus Tec | Parma Oct 25–28

Cibus Tec | Parma Oct 25–28

11

Cosmetics & Body Care

Sanitary Products

Oral Care

Detergents & Cleaning Products

Cheese (counter)

Meat & Sausage (counter)

Beer

Sparkling Wines

01.11.2022
10.10.2022

RegionalReport: Austria

Special: Drugstore Products II

44

Goldener Zuckerhut Issue

04.11.2022
25.10.2022

RegionalReport: Austria

04.11.2022
23.09.2022

Goldener Zuckerhut | Berlin Nov 3–4

Goldener Zuckerhut | Berlin Nov 3–4

45

Coffee & Tea

11.11.2022
01.11.2022

EHI Technologie Tage | Bonn Nov 8–9

BrauBeviale | Nuremberg Nov 8–10

EHI Technologie Tage | Bonn Nov 8–9

BrauBeviale | Nuremberg Nov 8–10

46

18.11.2022
08.11.2022

RegionalReport: Greece

18.11.2022
07.10.2022

47

Bread & Baked Goods II

25.11.2022
15.11.2022

RegionalReport: Spain & Portugal

25.11.2022
14.10.2022

all4pack | Paris Nov 21–24

Deutscher Fleisch-Kongress | Mainz Nov 22–23

13th Deutscher Fachmarktimmobilien-Kongress | Rhine-Main Region Nov 23–24

all4pack | Paris Nov 21–24

Deutscher Fleisch-Kongress | Mainz Nov 22–23

13th Deutscher Fachmarktimmobilien-Kongress | Rhine-Main Region Nov 23–24

12

Breakfast Products

Bread & Baked Goods

Check-Out Zone

Confectionery, Chips & Snacks

Pet Food

01.12.2022
09.11.2022

Special: Super Bowl

48

Drugstore Products II (Cosmetics, Body Care, Sanitary Products, Baby Food/Baby Products, etc.)

02.12.2022
22.11.2022

Feature Topic: Digital Business

02.12.2022
11.11.2022

49

09.12.2022
29.11.2022

50

16.12.2022
06.12.2022

51

23.12.2022
13.12.2022

52

30.12.2022
19.12.2022

Subject to change without notice.

Status: 27.09.2021

You can also download the complete plan as a PDF.