Nonfood: We are building on Nonfood
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We are building on Nonfood

Unstable times require stable partners. We give your brand the relevant environments for your trade communication.With LZ MEDIEN, you address a highly-involved and attractive target group, the decision-makers and key listing managers in retail and in the headquarters.

Janina Zessin
Sales Manager
LZ MEDIEN
About LZ Focus Nonfood
The attention-grabbing LZ Focus Nonfood provides you with the relevant editorial context to reach the top decision-makers in retail with your advertising message.
Silke Biester
Department Head Nonfood
Lebensmittel Zeitung
The new nonfood environment
The ongoing nonfood coverage in the LZ gives a forum to these span-rich categories.

The most important dates:

LZ direkt Whitepaper
 | 
POS Impulse Nonfood
04.10.2023
13.09.2023

LZ direkt Whitepaper POS Impuls Nonfood

A targeted advertising environment with strong digital visibility in our LZ MEDIEN channels.

Whitepaper
1/1 Page
W: 210 x H: 297 mm
Price: 7,990 €
Whitepaper
1/2 Page
W: 210 x H: 148 mm
Price: 4,600 €
Whitepaper
Company profile
incl. Photo & Logo
Price: 2,900 €
Whitepaper
Combination
1/1 Page + Company profile
Price: 9,500 €

Live Event
Nonfood Kongress 2024
Join us again next year at the community event of the nonfood industry! On May 07/08, 2024, the top decision-makers from the nonfood trade and industry will meet. The Nonfood Congress offers the ideal platform to secure a knowledge advantage and expand contacts.
Livestream
LZ Coffee Break Nonfood
The LZ Coffee Break Nonfood with Silke Biester, Head of Nonfood at Lebensmittel Zeitung, will give you an exciting insight into the role of nonfood in food retail from a retailer's perspective.

EXAMPLE COPY
Nonfood Environment
NEW! The monthly nonfood environment of Lebensmittel Zeitung, with the aim of mapping and promoting the relevance for nonfood in the German-speaking retail landscape.
EXAMPLE COPY
LZ Focus Nonfood
Twice a year, the LZ Focus Nonfood report on the nonfood sector across all product groups, highlighting current developments and backgrounds in detail.
EXAMPLE COPY
LZ Special Newsletter Nonfood
In addition, the environment of the LZ Special Newsletter Nonfood offers the opportunity to draw attention to your know-how with your banner or a text ad!

Lebensmittel Zeitung
1/1 Page
W: 280 mm x H: 440 mm
PRICE: 25,110 €
Lebensmittel Zeitung
1/2 Page horizontal
W: 280 mm x H: 220 mm
PRICE: 14,650 €
Lebensmittel Zeitung
1/3 Page horizontal
W: 280 mm x H: 150 mm
PRICE: 11,300 €
Lebensmittel Zeitung
1/4 Page corner
W: 110 mm x H: 275 mm
PRICE: 9,180 €

NEW: Regular nonfood environment in the LZ

In addition to the two major LZ focus topics per year, our editor Silke Biester reports monthly on nonfood in our own Nonfood Environment. The aim is to map and promote the relevance for nonfood in the German-speaking retail landscape. Because:

  • More than half of respondents would like to see more information about nonfood products in Lebensmittel Zeitung.*
  • 68% of POS professionals see significant to very significant sales increases in the nonfood segment.

*POS-Profi-Club of Lebensmittel Zeitung direkt, May 2021

Are you flexible in terms of time? And would you like to book your ad in the monthly NONFOOD Environment? Then take advantage of our NONFOOD Environment prices. Prices and formats are available on request.

Special Newsletter Nonfood

Sent to over 50,000 newsletter subscribers, your banner or text ad in this environment will draw targeted attention to your know-how.

Special Newsletter
Maxi Banner Top
Format: 520 x 200 px
Price: 3,000 €
Special Newsletter
Maxi Banner 1 - 2
Format: 520 x 200 px
Price: 2,500 €
Special Newsletter
Text Ad 1 - 3
max. 430 letters
Price: 1,900 €

Do you have questions or need further information?


Do not hesitate to contact me. I will be happy to advise you!

Your media consultant:
Janina Zessin
Sales Managerin
Nonfood, Nielsen 6 + 7
Contact Form

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