Nonfood: Focus on Nonfood

"The German food retail (and Nonfood Discount) are taking on the role of nonfood local suppliers for the shopper. The potential in nonfood local supply is huge."

Source: Nonfood Congress November 2021, presentation by Martin Langhauser
With the LZ MEDIEN you address a highly-involved and attractive target group, the decision-makers and key listing managers in retail and in the headquarters. With its focus on Nonfood, the LZ MEDIEN offers those responsible in retail a unique platform to inform themselves about innovations, developments and background information from the entire industry - clearly arranged, detailed and often exclusive. 

NEW: Regular reporting on Nonfood in the LZ.  

The aim is to promote the relevance of Nonfood in the German-speaking retail landscape through the media and to offer retail decision-makers an important orientation aid in the complex Nonfood market. Convince retail decision-makers of the potential of your brand and show retailers that they can count on your products.

The most important dates:

LZ 10/22
Special Issue: Nonfood I
LZ Special Newsletter
Nonfood I
LZ 33/22
Special Issue: Nonfood II
LZ Special Newsletter
Nonfood II

The most important facts about Nonfood: 

Online and food retailing are developing disproportionately strongly
  as distribution channels for the 
Nonfood market (1)
18.1% increase in turnover in food retail. 1st HY 2021 compared to 1st HY 2019 (1)
45% of all Nonfood shopping trips will take place in the food retail sector
   in the 1st HY 2021 (758 million shopping trips) (1)

(1) GFK Consumer Panel Nonfood. Nonfood 2021 - Markets. Assortments. Shopper Insights. 

You have questions or need more information?

Your media consultant:

Rana Karakaya
Sales Managerin

We are happy to get in touch.

*mandatory field