Nonfood: We are building on Nonfood 2023

We are building on Nonfood 2023

Unstable times require stable partners. We give your brand the relevant environments for your trade communication.With LZ MEDIEN, you address a highly-involved and attractive target group, the decision-makers and key listing managers in retail and in the headquarters.

The most important dates:

LZ 24/23
Focus: Nonfood II
LZ Special Newsletter
Focus: Nonfood II
LZ direkt Whitepaper
POS Impulse Nonfood

Focus Nonfood I, LZ Issue 04/23

With its Nonfood Focus, LZ MEDIEN offers those responsible in the retail sector a unique platform for finding out about new products, developments and background information from the entire industry - in a clear, detailed and often exclusive manner.

Among others, the following topics are planned:

  • Between cost explosion and consumption renunciation - How do retailers and suppliers deal with the uncertainties in supply and demand?
  • Anything but unimportant - sustainability remains at the top of the priority list. How far has the industry come? What goals have been set?

NEW: Regular nonfood environment in the LZ

In addition to the two major LZ focus topics per year, our editor Silke Biester reports monthly on nonfood in our own Nonfood Environment. The aim is to map and promote the relevance for nonfood in the German-speaking retail landscape. Because:

  • More than half of respondents would like to see more information about nonfood products in Lebensmittel Zeitung.*
  • 68% of POS professionals see significant to very significant sales increases in the nonfood segment.

*POS-Profi-Club of Lebensmittel Zeitung direkt, May 2021

Are you flexible in terms of time? And would you like to book your ad in the monthly NONFOOD Environment? Then take advantage of our NONFOOD Environment prices. Prices and formats are available on request.

Special Newsletter Nonfood

Sent to over 50,000 newsletter subscribers, your banner or text ad in this environment will draw targeted attention to your know-how.

Whitepaper POS Impuls Nonfood

Benefit from our early bird discount, when booking until 07 June 2023.
(No additional cross-media discount. Volume discount and AE capable).
A targeted advertising environment with strong digital visibility in our LZ MEDIEN channels.

Do you have questions or need further information?

Do not hesitate to contact me. I will be happy to advise you!

Your media consultant:

Janina Zessin
Junior Sales Managerin
Nonfood, Nielsen 6 + 7
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