Special feature Power Strategies in retail Power strategies in retail: freshness, internationalisation, food trends/innovations, brands, sustainability, shop concepts/store construction
Lebensmittel Zeitung 'LänderReports' The 'LänderReports' of Lebensmittel Zeitung - exactly the right solution to specifically increase the sales opportunities of your products in the German trade. Here, decision-makers for national and regional listings in the trade centres get an exclusive insight into the
The 'LZ barbecue weeks' We'll fire up the barbecue for you! Become part of our editorial barbecue festival and show the barbecue enthusiasts in the trade what you have to offer.
Top-Marke 2021 With the Top-Marke, Lebensmittel Zeitung awards the 100 most successful brands in the most important categories. Based on GfK figures and transparent criteria, this award is valid, high-quality and representative.
LZ Special Newsletter Some topics require special attention: The topic-specific LZ special newsletters offer the latest news about the most important trade fairs in the FMCG sector and exclusive reports on interesting topics in the areas of IT, logistics, packaging and the environment.
Focus Nonfood The LZ focus Nonfood reports on all non-food sectors across all product groups. Retail managers are offered practical guidance in the complex non-food market. In January and August before the important non-food consumer goods trade shows. Show retailers that they can count
Technology, logistics and packaging In the news sections and focal points on technology, logistics, packaging and the environment, Lebensmittel Zeitung reports on relevant innovations and developments in the industry that are of strategic importance especially for the retail and consumer goods industry.
Product range highlights in the 'LZ Marktplatz' The perfect environment for your message to retailers. In the "Marktplatz" section, the LZ editorial team regularly takes a detailed look at selected ranges, product groups and occasions.
Special Feature Private Label/PLMA 15% discount for PLMA members and exhibitors on advertising in the special feature Lebensmittel Zeitung will publish a special feature on private label. Private labels are firmly established in the retail trade. Yet to ensure this success, retail companies need a reliable
Special Feature Sustainability Differentiation in retail is more important than ever before. Now is exactly the right time for clear positioning. What does your sustainable product strategy look like? Which of your products are the innovation drivers that make the difference?
