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LZ direkt Digital Formats

LZ direkt Digital Formats

Always on the pulse of time - become part of the digital POS community - the most important platform for all,
who love the POS and want to make a difference on the floor. Reach the professionals who shape the
advertising opportunities to reach the professionals who help shape the POS every day.

LZ direkt Digital
Digital Formats
Reach the POS community directly with the powerful banner formats for desktop, mobile and in the weekly newsletter of LZ direkt.
LZ direkt digital
Sponsored Post
A full featured article on lzdirekt.de. Reach the POS community and decision makers on all channels, homepage, newsletter, social media, for maximum exposure and best possible information.
LZ direkt digital
Whitepaper
Your topic in focus - your products and solutions in focus. Present your brand and products in the right digital environment to the right decision-makers in the industry with the help of LZ direkt whitepapers.
LZ DIREKT DIGITAL
Meta Push
Position your brand and products directly on LZ's social media channels and reach the POS community with your message on social media too! An intelligently managed traffic campaign ensures additional reach and attention!

The digital channels of Lebensmittel Zeitung

88 min.
of digital use
per week1
76 %
of users access LZ Digital
at least once a day2
95,746
visitors per week3
987,130
Visits per month4

(1) LZ Digital user survey 2024, target group retail, Karwath Marktforschung, Oldendorf

(2) LZ Digital user survey 2024, target group retail, Karwath Marktforschung, Oldendorf.

(3) Piwik PRO, evaluation of visitors per week, 01.01.2025 - 31.07.2025

(4) IVW, July 2025